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Seller's Guide

A Step-by-Step Seller's Guide

Selling a home is an exciting milestone, and with the right preparation, it can be a smooth and rewarding experience. Working alongside your agent makes all the difference, ensuring every decision is well-informed and aligned with your goals. This step-by-step guide provides a clear path to getting organized, attracting the right buyers, and achieving the best possible outcome.

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Step 1: Define Your Selling Goals

Understanding the motivation behind selling is the first step in creating a successful strategy. Is the goal to maximize profits for a future purchase? Or is a quick sale the priority to accommodate a move? Once these objectives are clear, we’ll work together to help develop the right pricing and marketing approach. Open communication ensures that the strategy reflects your needs, whether it’s setting a competitive listing price or securing a faster turnaround time.

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Step 2: Set the Right Price

Pricing a home correctly is key to attracting buyers and generating interest. A well-priced home can lead to multiple offers, while overpricing may discourage potential buyers. By analyzing comparable home sales, evaluating market trends, and considering a professional appraisal if needed, we’ll work side by side to determine the best listing price. The goal is to strike the perfect balance—ensuring your home sells quickly while maximizing its value.

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Step 3: Prepare Your Home for Sale

A well-presented home makes a lasting impression. Decluttering, depersonalizing, and making small repairs can help buyers envision themselves in the space. A deep clean and a few finishing touches, such as fresh paint or staging, can go a long way in making your home stand out. We’ll discuss recommendations on how to enhance your home’s appeal to attract the most interest.

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Step 4: Develop a Strong Marketing Plan

A strategic marketing approach ensures your home reaches the right audience. We’ll collaborate to create a tailored plan that will include professional photography, online listings, social media promotions, agent-to-agent networking, and traditional advertising. The first few weeks on the market are crucial, and the goal is to generate strong interest from serious buyers right from the start.

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Step 5: Review and Negotiate Offers

Receiving an offer is an exciting milestone, and we’ll carefully evaluate each one to ensure it aligns with your goals. Factors such as the buyer’s financing, contingencies, and proposed terms will be reviewed together. If needed, counteroffers can be made to negotiate a deal that benefits all parties. We’ll work together to navigate this process confidently and seamlessly.

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Step 6: Accept an Offer and Finalize the Contract

Once the right offer is accepted, the next step is finalizing the agreement. We will review all contract details together, including the deposit amount, financing terms, contingencies, and closing timeline. Every element will be checked to ensure accuracy and protect your best interests before moving forward to the closing process.

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Step 7: Prepare for Closing

As the closing date approaches, both you and the buyer will need to complete final steps. This may include inspections, appraisals, and agreed-upon repairs. We will discuss all of this and coordinate our efforts, ensuring each task is handled efficiently. You should also make arrangements for your move and transfer of utilities to ensure a seamless transition. A few days before closing, I will will confirm that all paperwork is in order for a smooth final transaction.

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Step 8: Close the Sale

The final step is the official transfer of ownership. At closing, the necessary documents will be signed, and any remaining details will be addressed. I will guide you through the process, ensuring all obligations are met. This is also the time to finalize tasks such as canceling utilities, handing over keys, and providing any relevant home information to the buyer. With everything complete, the sale is finalized, and your next chapter begins!

Congratulations!

With a well-planned approach and expert guidance, selling your home can be a seamless and rewarding experience. Working together with me ensures that every step is handled with confidence, from listing to closing. Here's to a successful sale and an exciting new beginning!

Success Stories

Testimonials

"Laura was a great realtor to work with! I highly recommend her because of her ability to listen to what I was really looking for and not send me listings that didn’t match that. She was professional, and knowledgeable and when she didn’t know an answer she did the leg work to get me a prompt answer. She was patient as I changed my mind on the criteria for my new house. She was determined to find me the home I said I wanted, and she did!"
"Laura was a great realtor to work with! I highly recommend her because of her ability to listen to what I was really looking for and not send me listings that didn’t match that. She was professional, and knowledgeable and when she didn’t know an answer she did the leg work to get me a prompt answer. She was patient as I changed my mind on the criteria for my new house. She was determined to find me the home I said I wanted, and she did!"
Buyer
"We worked with Laura to buy a property from out of state and had an excellent buying experience overall. Laura was exceptionally responsive and performed multiple virtual viewings with us via Facetime. She even gave us some walking tours of the neighborhoods we were considering since we weren't able to view them ourselves in person. We always felt she had our best interest in mind as she acted as our eyes and ears in the houses and neighborhoods we were checking out. We would absolutely recommend working with Laura, she knows the Cincinnati area very well and was very attentive to our concerns throughout the entire process."
"We worked with Laura to buy a property from out of state and had an excellent buying experience overall. Laura was exceptionally responsive and performed multiple virtual viewings with us via Facetime. She even gave us some walking tours of the neighborhoods we were considering since we weren't able to view them ourselves in person. We always felt she had our best interest in mind as she acted as our eyes and ears in the houses and neighborhoods we were checking out. We would absolutely recommend working with Laura, she knows the Cincinnati area very well and was very attentive to our concerns throughout the entire process."
Garrett
"Overall an amazing experience with Laura. She is very knowledgeable in her field and was able to answer any questions I had or find the answers to my questions. Laura made this experience a breeze!"
"Overall an amazing experience with Laura. She is very knowledgeable in her field and was able to answer any questions I had or find the answers to my questions. Laura made this experience a breeze!"
Buyer | Seller
"Laura is the secret ingredient you didn’t know that you needed when buying/selling your home. I have looked through thousands of home pictures and truly believe that Laura and her husband Steve took the best pictures of my home. The attention to detail was amazing. That’s probably why we sold it so quickly and for more than we imagined! If you are looking for an honest, hard-working, and great communicator to help guide you through the process, Laura is it."
"Laura is the secret ingredient you didn’t know that you needed when buying/selling your home. I have looked through thousands of home pictures and truly believe that Laura and her husband Steve took the best pictures of my home. The attention to detail was amazing. That’s probably why we sold it so quickly and for more than we imagined! If you are looking for an honest, hard-working, and great communicator to help guide you through the process, Laura is it."
Jeremy K.
"I worked with Laura when selling my home after I had moved out of town and it was a great experience working with her. From the first call we had and the detailed email she sent me afterwards, I felt confident that she was going to do a great job on the sale and she did not disappoint."
"I worked with Laura when selling my home after I had moved out of town and it was a great experience working with her. From the first call we had and the detailed email she sent me afterwards, I felt confident that she was going to do a great job on the sale and she did not disappoint."
Nanya N.
"My experience with Laura Connock is a rating of excellence. I can recommend her with confidence. She displayed experience, dependability, and accessibility. All of my concerns were addressed and taken care of promptly. Very grateful Gail."
"My experience with Laura Connock is a rating of excellence. I can recommend her with confidence. She displayed experience, dependability, and accessibility. All of my concerns were addressed and taken care of promptly. Very grateful Gail."
Gail L.
"Laura was fantastic. Took an advisory role and totally guided me through the sales process."
"Laura was fantastic. Took an advisory role and totally guided me through the sales process."
Nabeel T.
"Laura is great! She is very thoughtful, thorough, and easy to work with."
"Laura is great! She is very thoughtful, thorough, and easy to work with."
Ezra R.
"Laura was fantastic across all metrics! Punctual, professional, polite, understanding, and knowledgeable. The list could go on! As far as expectations would go, expectations were met and exceeded at times. There's not much really left to say. 10 out of 10 would recommend it!"
"Laura was fantastic across all metrics! Punctual, professional, polite, understanding, and knowledgeable. The list could go on! As far as expectations would go, expectations were met and exceeded at times. There's not much really left to say. 10 out of 10 would recommend it!"
Tyler M.
"Professional, meticulous, and knowledgable with exemplary service."
"Professional, meticulous, and knowledgable with exemplary service."
Steven C.

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